Greener sneaker revolution
For the love of the Earth...C'mon go easy on her
The forward-leaning morning newsletter for those
who love all things green
February 13, 2023
Topics: Tech, Twitter, EVs, Tesla, sustainable fashion, Nike, Wolven, Veja
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😠The Twitter saga The CEO of the largest EV company, Tesla, you recall bought Twitter almost 4 months ago, and had to sell $23 billion in Tesla stock to do so. CEO Elon Musk took a Twitter vote as to whether he should stay or go as CEO of Twitter, as Tesla investors asked Musk to hand over Twitter to someone else and refocus on his EV venture. More than 57% of Twitter users voted for him to step down as the social media CEO in a poll he organized on the platform on the day of the world cup final, promising to abide by the poll's result.
However, Elon Musk has stated that he will remain Twitter CEO unless he finds a ‘foolish enough' person to replace him. Musk’s focus now is on Twitter, which is currently facing a debt crisis. If the price to keep Twitter alive is some value of his EV venture, then so be it. Over these 4 months, Tesla stock prices hit rock bottom and are just starting to rise. Does the rise have to do with the $7,500 Federal tax credit for Tesla EV buyers? Like it or not, the fact is that Tesla exists in large part to local, State and Federal financial incentivesthat enabled to company to scale.
Currently, the US Congress is holding hearings as the entire tech and social media industry has been unregulated. Should it have regulations? Many tech executives are being requested to testify House Oversight Committee, and have stated that Twitter under Musk's helm has been detrimental to their safety. Yoel Roth was one to say he had to sell his home and move after Musk posted on his privately owned Twitter platform.
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👟Global corporations getting better If athletic wear is your something you buy frequently, did you know that Nike is making bold moves to be more sustainable? For nearly 3 years, 100% of their cotton has been sourced from recycled, organic or BCI. The Better Cotton Initiative (BCI) provides the framework for a sustainable global farming system that uses no fossil fuels, pesticides, or synthetic fertilizers. The system aim to provide cleaner products on all levels for a circular economy. I have enjoyed my first pair and I'm looking to buy my second pair soon.
😊Wolven A women-led fashion designer from Los Angeles launched her brand with a love for sustainability, culture, diversity. The designs are organic and are often inspired by nature's plants and patterns. Wolven garments are made in Los Angeles and China with partners who certify the clothing is made to the STANDARD 100 label from OEKO-TEX. It certifies that every material has been tested and that the garments are completely harmless to human health. It also certifies that the supply chain practices fair and protective labor and health conditions for workers.
"Wolven is about the community it creates: People who care about the earth coming together. We share an appreciation for art, celebrate differences, and strengthen the bonds between one another. By making sustainable choices and honoring the earth, we move forward." When companies beign with sustainablity in their mission, they are telling consumers that they truly care about each of us and the plant we all love.
👍French look at sustainable fashion A partnership of two ambitious young Frenchmen, created a sneaker company that thought about everything. Because they wanted to be fair to workers and be as sustainable to the planet as possible: they decided to spend zero money (francs, pesos, pounds and dollars) on advertising so they could spend more money on the supply chain and the final product to consumers.
The company is called "Veja" which means "look" in Portuguese, messaging to consumers that they are transparent. Using mostly materials from Brazil due to a robust supply of plant-based materials and strong worker protections, the partners formed strong relationships for strong supply chains. The sneakers are made from organic cotton, rubber from rubber trees, "B-mesh" which is an "upcycled" material or a recycled flannel. They are expensive, and they might be well worth it.
Stay Curious... Who are we?
Fun question of the day: Should all social media be regulated?
Who are we?
Last fun question of the day: Are you comfortable with the idea of digital currencies?
30% of respondents said YES
Thanks again for being you. Until the next issue, be sure to add more green to your life!
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